Wednesday, March 30, 2022

NFL TV Booth Spending Spree Boosts Network Branding, not Ratings

NFL free agency is underway. And not just for the players. In recent weeks, Joe Buck (five years, $75 million, ESPN), Troy Aikman (five years, $90 million, ESPN) and Al Michaels (three years, $30 million, Amazon) have all signed lucrative deals with new employers. But if the “tectonic shift” in talent is unlikely to drive […]



from NFL News, Scores, Fantasy Games and Highlights 2020 | Yahoo Sports https://ift.tt/15OcKEI

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